Life is Sweet! Being the very first color-make-up brand in Korea, ETUDE HOUSE has always been “lovely sweet dreams” of all women, who aim not only to be more beautiful and confident, but also to be transformed into a sweet princess both inside and out. Inspired with the soft and emotional girly touch, ETUDE HOUSE provides leading make-up trends and high quality products with diverse colors, lovely designs, reasonable prices, and its own unique princessy brand image. ETUDE HOUSE is strongly positioned as No.1 K-Beauty Makeup Brand in the global market.