This do-it-all serum sells 6 bottles per minute around the world – here’s why it’s so special

Face serums are a dime a dozen in the skincare world, but few have achieved cult status like the innisfree Green Tea Seed Serum.

For 11 years since its debut, the Green Tea Seed Serum has always focused on repairing the accumulated daily skin damage due to a change of environment, so it’s no surprise that the serum is enjoying worldwide recognition now, selling one bottle every 10 seconds globally!

It has also sold more than 27 million bottles (and counting) in 17 countries, including Singapore, since its release in 2010, and is named the #1 hydrating essence in Korea for seven consecutive years.

The formula was recently upgraded for the fourth time, and here’s why it’s still loved by skincare enthusiasts from around the world after more than a decade.

innisfree Green Tea Seed Serum: What’s special about the reformulation

It’s powered by biome science

To help reduce skin’s daily damage that’s induced by moisture loss, the newly improved innisfree Green Tea Seed Serum is now formulated with Green Tea Biome technology for a boost of moisturising power.

The hero ingredient here is the Green Tea Tri-biotics™, the lightweight essence replenishes, locks in moisture, and activates the skin’s hydration ecosystem with a combination of prebiotics, probiotics, and postbiotics derived from the fermented dissolution of fresh green tea leaves harvested from Jeju Island.

With long-term usage, it helps tackle skin dryness and improve skin texture.

It contains green tea water and five types of hyaluronic acid

For even deeper hydration, innisfree Green Tea Seed Serum now contains amino acid-rich Fresh Green Tea Water and not one, but five kinds of hyaluronic acid in various molecular sizes to penetrate into different skin layers.

With this hydrating blend of ingredients, the essence also offers temporary soothing effects by 42.03%* when it’s used on skin that is showing redness and irritation induced by external heat.

While it offers more intense hydration than its predecessors, the revamped version remains lightweight and easy to spread during application.

I did not encounter any trouble incorporating it into my daily skincare routine, and I enjoyed using it both day and night thanks to its fast-absorbing texture and refreshing scent.

It improves skin barrier and hydration almost instantly

Thanks to its use of green tea and hyaluronic acid, innisfree Green Tea Seed Serum is capable of strengthening the skin’s moisture barrier from the inside and also instantly improving skin hydration significantly right after application.

In fact, a clinical test observed a 92.3% improvement in the skin’s barrier that’s been damaged by moisture loss after 30 minutes of applying the essence on the skin!

If your skin is lacking in the hydration department like mine is, you will certainly appreciate the fast-acting formula that increases your skin hydration almost instantly.

In fact, the increase in hydration became even greater after half an hour once the essence was fully absorbed into the skin.

It’s suitable for all skin types

With the sole aim to offer a healthy-looking complexion, innisfree has developed the Green Tea Seed Serum to suit all skin types, including acne-prone as well as sensitive skin.

In my case, I have combination-dry skin and nourishing it with the Green Tea Seed Serum is probably one of the best things I’ve ever done for my skin.

My skin instantly lapped up the lightweight essence, and the formula quenched my skin’s thirst effectively without leaving my T-zone oilier than it should be.

After trying it for a week, I could see that my skin texture, which is usually on the rougher side, is now slightly smoother, and my overall skin now feels softer with a hint of glow.

If you’re a toner user like me, you will definitely need some time to get used to the Green Tea Seed Serum in the beginning as it’s meant to be used right after cleansing to maximise the benefits of your subsequent skincare products.

*Based on a clinical test conducted by Global Medical Research Center on 31 adult females between 20 and 49 years old.

innisfree Green Tea Seed Serum: What people are saying about the serum

Don’t just take my word for it; you know a skincare product is good when it’s received almost 2,000 near-perfect reviews online, with many saying they now use the serum religiously in their daily skincare regime.

“It’s a lightweight serum with good absorption,” said a user named Sydney, who noticed that the formula improved and brightened her complexion after use.

Meanwhile, another fan named June shared that the innisfree Green Tea Seed Serum is one of the most hydrating products she’s tried and it left her skin dewy and healthy-looking.

Closer to home, my husband is also an innisfree convert after I introduced him to the second-generation formula a few years back. While he’s not an avid skincare user, he has his personal preferences especially when it comes to facial moisturisers.

After getting him on board the basic three-step skincare routine, I nudged him to try using a serum before his usual face cream.

He was initially against the idea as he thought the innisfree Green Tea Seed Serum would make his skin oily but to his surprise, the formula absorbed really quickly and didn’t leave a trace of the product once it’s all massaged into the skin properly.

From that day onwards, he’s been a fan of the Green Tea Seed Serum and wasted no time in stealing it from me when I started my review!

innisfree Green Tea Seed Serum: Where to buy + price

innisfree Green Tea Seed Serum retails for S$37 (80ml) and is available at all innisfree stores across Singapore. You can also shop for the essence online at innisfree’s official e-store as well as on Lazada and Shopee.

In conjunction with Shopee’s 11.11 shopping campaign, Daily Vanity readers can enjoy S$7 off when you purchase the innisfree Green Tea Seed Serum on Shopee from now until 10 November. This special offer is limited to the first 200 redemptions only, so fastest fingers first!

This article is brought to you by innisfree.