There’s a difference between a grape and a raisin. Well, the former has a smooth appearance and the latter, wrinkled. The raisin used to be like the grape – until it gets dried up.
Our skin is somewhat similar. No matter what your skin type is, hydration is important to help improve your skin’s texture and appearance. Well-hydrated skin also absorbs nutrients better than dehydrated skin. This means that if you hydrate well enough, your skincare goodies are going to give you more mileage than if it’s not.
The latest range from L’Oreal Paris, Hydra Fresh, is designed to reverse the appearance of dry, dull and lifeless skin. Infused with Grape Seed extract cultivated in France, the Hydra Fresh line promises to deliver intense and long-lasting hydration to your skin. The Grape Seed extract is said to be able to deliver 50 times more antioxidant power than vitamin E and also helps stimulate collagen production, improve skin elasticity and brightness, and maintain soft and smooth skin. Besides the Grape Seed extract, the products in the Hydra Fresh line are also infused with Double Hyaluronic Acid and mineral-rich French Spa water.
The star product in the line is definitely the Hydra Fresh Hydration + Antiox Active Mask-In Lotion. This is a thirst-quenching lightweight lotion that gives the same level of hydration as a mask. Luxurious but non-greasy, it promises to let you achieve the benefits of 10 minutes of mask in just 10 seconds.
How to use it?
On a daily basis, I use the L’Oreal Paris Hydra Fresh Mask-In Lotion as I would a toner. I pour it onto a cotton pad and pat it all over my face.
For a more pampering session, once a week, I tear my cotton pads into thinner pieces, soak the L’Oreal Paris Hydra Fresh Mask-In Lotion with the Mask-In Lotion.
Then, I rest the pads onto my entire face. It feels and smells exactly like a sheet mask, except that you can control the amount of lotion you want on which area. For instance, my cheeks are usually quite hydrated, so I apply slightly less lotion on this area. My forehead, however, gets more, because it tends to get more dehydrated than the rest of my skin.
Psst, after resting them on your face for 10-15 minutes, remove them and put each piece on other dry areas, for examples, your elbows and knees – they deserve a hydrating mask too!
Another way I love to use the L’Oreal Paris Hydra Fresh Mask-In Lotion: After extended exposure under the sun from engaging in outdoor activities, I quickly come home and place cotton pads soaked with the Mask-In Lotion onto my cheeks and nose – areas that are more prone to UV exposure. It helps to cool and soothe the area.
I really love the smell of L’Oreal Paris Hydra Fresh Mask-In Lotion (it smells like sheet mask) and how it makes my skin feel bouncy and supple right after I use it. Fine lines on my forehead that tend to appear because of dehydration also cease to appear immediately after application.
The L’Oreal Paris Hydra Fresh Hydra Fresh Hydration + Antiox Active Mask-In Lotion retails at SGD22.90.
The rest of the line consists of a cleansing foam (SGD12.90), spa water (SGD19.90), emulsion (SGD25.90) and are available at leading retailers including Watsons,Guardian, SASA, selected Department stores, major supermarkets and hypermarkets.