Skincare junkies worth their salt would surely have heard of the latest skincare trend that everyone seems to be doing: multi-masking!
If you are new to the term, here’s a quick introduction: multi-masking is a technique in which you use two masks at once to target specific skin concerns, or to bolster the effects of one of the masks. Multi-masking can be done either by zoning (using different masks on different zones of the face) or through layering (piling sheet masks one top of one another).
Many celebrities are great fans of multi-masking, as they need to take care of every aspect of their skin so that they look flawless on screen. One of the most famous supporters of multi-masking is Tzuyu from TWICE, who has publicly shared her skincare routine that includes using more than one mask at a time so that her skin can enjoy the benefits from multiple ingredients.
Although multi-masking is undoubtedly an amazing way to feed your skin with various active ingredients, not all of us have the time nor money to buy a variety of masks in order to target every single skin concern we have.
Just imagine if you have more than five different skin concerns – surely piling on five different sheet masks at one go can be an overkill for anyone’s skin!
Utena Premium Puresa Golden Jelly Mask Whitening: using 1 sheet mask to solve your top skin problems
Japanese brand Utena has launched a new mask that allows you to enjoy the advantages of multi-masking, sans the trouble and high price tags commonly associated with this trend.
Spots/freckles and dry skin are always the top two skin concerns among Asians, which is why the new Premium Puresa Golden Jelly Mask Whitening is developed to target spots and freckles as well as brighten dull complexions, all while hydrating the skin deeply.
This combination of benefits may come as a surprise, as many whitening solutions in the market actually dry out your skin, hence requiring you to follow up with a hydrating product after usage.
However, Utena’s Premium Puresa Golden Jelly Mask Whitening does away with the need for extra hydration. This is made possible due to the fact that the mask contains two key ingredients: Tranexamic acid is a powerful amino acid derivative that improves pigmentation spots, and Chamomilla extract (taken from the Chamomile plant) is a moisturising ingredient used to promote skin turnover that is perfect for use by those with sensitive and acne-prone skin.
These ingredients are formulated in the brand’s unique Golden Jelly, which contains a good balance of ceramide, squalene, and amino acid to moisturise mature skin that tends to lose moisture more easily. It contains an indulgent 33g of rich jelly-type beauty essence that not only delivers whitening active ingredients and moisture deep into your skin layers, but also softens dry and rough skin for an instantly smoother appearance.
Don’t be fooled by the fact that this sheet mask is brimming with jelly essence – it has a very light but dewy texture that does not feel heavy on the skin at all, and is definitely suitable for use in places with humid and sunny weather like Singapore!
This sheet mask takes away the need to multi-mask because it is suitable for all skin types and helps in resolving a variety of skin concerns at the same time: reducing the look of pigmentation, brightening your overall complexion, hydrating, and preventing the appearance of signs of ageing in the long run.
Fans of Utena’s famous Golden Jelly Masks will also be happy to know that this variation is just as gentle for adults’ skin and free of artificial fragrance, colourant, mineral oil, alcohol, and UV absorber, so even those who have highly-sensitive skin can use this without worrying about getting allergic reactions!
Ready to pamper your skin? Just pop on one sheet, indulge in the scent of natural herbs (Lavender, palmarosa, and geranium) for 20 to 30 minutes, and you’ll be greeted with radiant and hydrated skin!
Utena Premium Puresa Golden Jelly Mask Whitening (3 pcs) retails at SGD18.90 in selected Watsons stores, Don Don Donki, Tokyu Hands, and Robinsons Departmental Store.