Daily Vanity Logo

The United States is home to many amazing beauty brands that unfortunately are sometimes hard to find in other parts of the world. So if you’re planning to head to the States anytime in the near future, think about picking up the products from this list of amazing brands.

1. Pixi by Petra

This cruelty-free and paraben-free brand has been gaining a huge following in recent years for their amazing skincare and makeup products. Some of their recent products were in collaboration with four beauty gurus— Aspyn Ovard, Caroline Hirons, It’s Judy Time, and Maryan Maquillage. Their most popular item would have to be their Glow Tonic toner, which is said to help smoothen and clear the skin. Pixi products are sold at any local Target. If you’re in Singapore, you purchase Pixi by Petra’s products here!


2. Charlotte Tilbury

Makeup artist Charlotte Tilbury created her own skincare and makeup brand that has taken the world by storm in the last few years. Although her products are on the pricier end, Charlotte uses her past experiences as a makeup artist to create formulas with the best quality ingredients to ensure that they have skin benefits as well. Her favourite product is her Magic Cream, a miracle-working moisturiser, that floods the skin with moisture, youth, and luminosity. Get your hands on Charlotte Tilbury’s products here now!


3. Glossier

Glossier is a fairly new brand that focuses on creating products that will bring out the best in your skin. This includes their makeup products that are meant to highlight your facial features for the perfect subtle look. Glossier is the perfect brand for anyone looking for natural makeup that makes your skin look glowing and dewy. They currently only have one retail store in New York but delivers throughout the US.


4. Anastasia Beverly Hills

Anastasia Beverly Hills originally launched as a brow product brand and has now become the beauty queen of Instagram. Everyone knows that they have brilliant brow products from their pomades to their gels, but ABH now also carries liquid lipsticks, contour kits, eye shadows, and more. Some of their more popular items, aside from brow products, are their Modern Renaissance Eye Shadow Palette, ABH Glow Kit and Contour Kit. Click here to start shopping for Anastasia Beverly Hills’ products!


5. Lorac

This LA-based cosmetics company is known for their laid-back California style and easy-to-use products. Created by make up artist, Carol Shaw, Lorac uses formulas with gentle, soothing ingredients after seeing the irritation and breakouts caused by harsh ingredients in conventional makeup. One of their most talked about products would have to be their Lorac Pro Eyeshadow Palettes.


6. Milani

Milani is one of the more affordable brands that have amazing quality products for a great price. Many Youtubers have spoken highly of their blushes, foundations, and their collection of matte lip cremes. One of their newer products that have been raved on social media is the Make It Last Setting Spray, which is not only affordable but has a great mist, and really makes your makeup stay on for hours.


7. Drunk Elephant

This start-up skincare brand is marketed as using only clean, non-toxic ingredients without any use of parabens, chemicals, or other irritating elements. A unique ingredients found in their products is virgin marula oil, which helps promotes a more luminous complexion. Although their collection is quite small, they believe that less is more and their products will help reset your skin to its healthy state.


8. E.L.F Cosmetics

E.L.F is one of the most affordable brands at the drugstore with one of the largest collection of products to choose from. This brand is known for having a complete line of makeup and tools without sacrificing anyone’s budget. From an eyeshadow palette with ten shades at USD10, to an amazing blush palette for USD6, you can find everything you’re looking for, well within your budget, with E.L.F.


9. Honest Beauty

Founder of the Honest Company, Jessica Alba launched Honest Beauty to create a comprehensive line of skincare and makeup products that celebrates diverse beauty and bringing out your best. The brand gears towards natural products made without parabens, sulfates, mineral oil, synthetic fragrances, and everything else people try to stay away from.


10. Wet n Wild

Another inexpensive makeup brand, Wet n Wild is the perfect brand to find great underrated items that only cost a few dollars. This is a great place to experiment with different colours and types of products without breaking the bank. Some really raved about product in their current collection is their Photofocus Foundation and their Liquid Catsuit Lipsticks. If you’re on board the rainbow trend, you’ll also be happy to know they carry a rainbow highlighter too.