Gone were the days when you thought you could get away with leaving brow products out of your everyday makeup routine. Getting your brow game on fleek has started moving into the limelight these past few years and it’s now become absolutely indispensable for any makeup look. There are tons of brow products out on the market though, but unlike other categories of makeup, they don’t seem to get as much hype or shout-outs.
We’re here to correct that by rounding up a list of notable and well-received brow products, so you have more options to play around with, just to find the perfect way to get your perfect brows!
1. The BrowGal Skinny Eyebrow Pencils
The BrowGal is a brand founded by celebrity makeup artist and eyebrow expert, Tonya Crooks, who is so passionate about helping people get their perfect brows that her brand revolves around only that one facial feature. It was established in America in 2013, but has finally reached our shores on 1 June this year. Their cult favourites, the Skinny Eyebrow Pencils, are made from high quality cedar wood and is a 3-in-1 product, coming also with a spoolie brush and a one-turn sharpener cap!
The formula was made to be sweat and water-resistant, so your brows aren’t going anywhere when you don’t want them to, even after a long day. They come in five shades: 01 Black (pictured), 02 Espresso, 03 Chocolate, 04 Medium Brown, and 05 Taupe.
The BrowGal Skinny Eyebrow Pencils retail for SGD 34 for 1.2g, and are available at The BrowGal counter in Tangs Vivocity Level 1.
2. Shu Uemura brow:comb
For a brand with as long a heritage as Shu Uemura, you can bet that their brow products and formulas have withstood the test of time. They have recently launched the new brow:comb, a product with a unique tip designed to comb your eyebrows and coat them with product without touching your skin, making for a sleeker and more natural finish. The formula is long-wearing and waterproof, but is also easily removed with warm water, so you can have the best of both worlds. Your eyebrows will look its most sophisticated!
All you have to do is charge up the stick by rotating the bottom of the comb (about 3 to 4 clicks is usually enough for the first side of your brows), apply it by gliding it along smoothly over your brow’s natural shape, then re-charge the stick again, this time with only 2 to 3 clicks for the next side. The brow:comb is available here in three shades: palm beige, honey glaze, and ash brown.
Shu Uemura brow:comb retails for SGD 47 at Shu Uemura counters.
3. Rimmel Brow Shake Filling Powder
It’s often tricky to achieve a strong, but natural-looking brow look. That’s why many people prefer to go for brow powders, which tend to look more diffuse and not overly harsh if applied correctly. But brow powders can be challenging to apply! That’s why Rimmel has come up with a new and innovative way of powder application. Their new Brow Shake Filling Powder is a super-soft formula that naturally fills in the gaps in your brows, and it comes with a soft and narrow applicator that makes it easy to achieve your desired shape.
The formula is not only comfortable on the skin, but is also said to last 24 hours, being waterproof, transfer-proof and fade-proof. Don’t want to carry too many items around with you in your makeup pouch? This brow powder can even double up as an eyeliner! That’s some multitasking goodness right there. The Brow Shake Filling Powder comes in three shades (from left to right): Soft Black, Medium Brown, and Dark Brown.
Rimmel Brow Shake Filling Powder retails for SGD 12.90 at selected Watsons stores and on ASOS.
4. Rimmel Brow This Way Fibre Pencil
If you find that you’re a brow pencil type of person, Rimmel still has an answer for you. The Brow This Way Fibre Pencil is a first of its kind brow-plumping pencil that contains nylon fibres to create a fuller brow look without looking overly harsh or fake.
This pencil is said to be highly pigmented, and also delivers tiny integrated fibres onto individual strands of eyebrow hair to add volume to sparser areas on your brows but in a visually natural way. No more looking like a cartoon character with this one! The Brow This Way Fibre Pencil comes in two shades (from left to right): Medium and Dark.
Rimmel Brow This Way Fibre Pencil retails for SGD 8.90 at selected Watsons stores and on ASOS.
5. Benefit Gimme Brow Volumizing Eyebrow Gel
Benefit Gimme Brow Volumizing Eyebrow Gel has long received its accolades amongst beauty junkies for how deliciously plump they make your lashes. It has a fibre gel formula which will help your brows look fuller and more voluminous – perfect for those of us who have sparse or over-plucked brows.
As if that isn’t temptation enough, the Gimme Brow formula also contains vitamin B5 and marshmallow extract (!) to condition your natural hairs. It is buildable and water-resistant for a long-lasting wear. Benefit Gimme Brow Volumizing Eyebrow Gel comes in three shades: 01 Light, 03 Medium, and 05 Deep (pictured).
Benefit Gimme Brow Volumizing Eyebrow Gel retails for SGD 42 at Sephora stores and in Sephora stores.
6. NYX Micro Brow Pencil
NYX has long been the darling brand of drugstore-hauling beauty junkies, and it’s no surprise that they have a hero brow product of their own too. The NYX Micro Brow Pencil is ultra thin so you can achieve the most precise shape possible, yet coats all your brow hairs so that you may achieve a fuller looking brow.
It also comes with a spoolie brush on the other end, so that you can easily comb through your brows before and after filling them in, to better blend your brow colour and ensure a natural-looking finish. The NYX Micro Brow Pencil comes in seven shades: Taupe, Chocolate, Auburn, Ash Brown, Brunette, Espresso, and Black. The shades Taupe and Chocolate are only available in NYX boutiques.
NYX Micro Brow Pencil retails for SGD 15 at Sephora stores and NYX boutiques (Plaza Singapura, Bugis Junction, Westgate).
7. IT Cosmetics Brow Power Universal Eyebrow Pencil
Can you believe IT Cosmetics has only been in Singapore for less than a year? They launched in Sephora in September 2016, but have since made crazy waves in our local beauty community. We are not taken aback that the people behind the ultra-renowned Superhero Mascara have also come up with a beloved, holy-grail brow product.
The IT Cosmetics Brow Power Universal Eyebrow Pencil has become many reviewers’ holy grails and lifesaver products because of how beautifully its oval tip covers bald spots and even gray hairs. The formula was developed by leading plastic surgeons, and the shade is said to adjust to your current brow hair colour according to how much pressure you apply, making it truly universal.
8. K-Palette 1 Day Tattoo Real Lasting 2-Way Eyebrow Pencil 24H
With a name like 1 Day Tattoo, K-Palette is clearly confident of delivering long-lasting results with their 2-way Eyebrow Pencil. It’s 2-way because it comes with a pencil tip and a powder tip, so you can define your brows before filling them in powder, which achieves a softer, more diffused and natural finish.
Obviously, the K-Palette 1 Day Tattoo Real Lasting 2-Way Eyebrow Pencil 24H is said to last 24 hours and is waterproof, sebum-proof and sweat-proof. The pencil tip contains hyaluronic acid and Swertia Japonica extract (a nutrient for hair strands), while the powder tip contains squalene, purported to be an antioxidant. It is available in three shades (from left to right): 103 Grayish Brown, 102 Natural Brown and 101 Light Brown.
K-Palette 1 Day Tattoo Real Lasting 2-Way Eyebrow Pencil 24H retails for SGD 23.90 at selected Watsons, Guardian, Sasa stores, and at selected departmental stores.
9. Too Faced Brow Envy
Too Faced Brow Envy has literally everything you would ever need for brows, so you have no excuse not having them perfectly groomed every time you leave the house.
It provides two shades of brown that can be used on their own or mixed together to achieve the shade that best suits your current hair colour. There is a highlighter shade to line your brow shape with to really make them pop, and a setting wax to have them stay perfectly in place all day. It comes with an angled brush for precise application, a spoolie brush to comb through your brows, a pair of mini-tweezers in case you spot the occasional stray hair, and even a trio of stencils to help you really get your perfect shape.
Too Faced Brow Envy retails for SGD 60 at Sephora stores.
10. Essence Make Me Brow Gel Mascara
This tinted eyebrow gel from Essence contains fibres that will voluminize your brows and also fill in bald spots. This has been widely recognised as a product that is almost equivalent in quality and texture to some renowned brow products from high-end brands, but at a fraction of the price.
The Essence Make Me Brow Gel Mascara is said to be a 3-in-1 product, filling in colour, shape and density all at once for your brows. At the price it comes in, we say it’s absolutely worth a try if you have brows that aren’t as luxuriant as you would like to see. It comes in two shades (from left to right): Browny Brows and Blondy Brows.
Essence Make Me Brow Gel Mascara retails for SGD 4.50 at selected Watsons, and Guardian stores.
11. Urban Decay Brow Beater Microfine Brow Pencil and Brush
Instead of looking browbeaten, perk up your look with the Urban Decay Brow Beater Microfine Brow Pencil and Brush. Its long-lasting and waterproof formula also contains conditioning Vitamin E, argan oil, and coconut oil.
Use the microtip of the pencil to fill in your brows in high definition, while replicating the look of natural hair, and then use the spoolie brush on the other end to groom and blend your colour out. The pencil is retractable, making it easy to bring it around with you every day if you ever feel the need to touch up. It comes in four shades: warm brown, dark, neutral brown, and taupe.
Urban Decay Brow Beater Microfine Brow Pencil and Brush retails for SGD 33 at Sephora stores.
12. Innisfree Auto Eyebrow Pencil
Psst, it’s called the Auto Eyebrow Pencil because it features a self-sharpening tip. The flat, wide, and oval-shaped helps you draw a wide line when held vertically against your brow for a quicker application, but when turned horizontally it achieves a thin, precise line for shaping.
The Innisfree Auto Eyebrow Pencil also features a spoolie brush on the other end of the barrel to help groom your brows and blend out the colour. It comes in seven shades, so there’s something for everyone here: Rose Brown By The Setting Sun (no. 1), Dark Night Sky Black (no. 2, pictured), Dreamy Dawning Gray (no. 3), Early Morning Dew Ash Brown (no. 4), Midnight Espresso Brown (no. 5), Urban Brown Before Daylight (no. 6), and Sweet Honey Brown All Night (no. 7).
Innisfree Auto Eyebrow Pencil retails for SGD 6 at Innifree stores and on Innisfree online.
13. Make Up For Ever Aqua Brow
A look at the packaging of the Make Up For Ever Aqua Brow should tell you that this brow product is not for the faint of heart. This comes in what looks like an acrylic paint tube so you might probably expect that the product comes on pretty strong.
However, it’s a dream come true if you have sparse brows, and even more if you have oily skin, as its budge-resistant formula has earned rave reviews from people who have worn it through exercise, hot days and all the torture tests you could think of. It comes in three shades: 15 Blond, 20 Light Brown (pictured), 30 Dark Brown.
Make Up For Ever Aqua Brow retails for SGD 43 at Sephora stores and on Sephora.sg.
14. KATE Tokyo Designing Eyebrow N
Keep it simple with KATE Tokyo Designing Eyebrow N, which is a palette of three eyebrow powders to help you not only fill in your brows but also to contour your eye area to make it look deeper and with more dimension.
It comes in a convenient small set with a nicely sized mirror and an angled brush so you can touch up on the go. This palette comes in two combinations: EX-4 Light Brown and EX-5 Brown (pictured).
15. Laneige Eyebrow Cushion-cara
Of course it had to be a Korean brand like Laneige to innovate a cushion just for your eyebrows! Laneige Eyebrow Cushion-cara is an intriguing design: small enough to fit in your purse like a conventional eyebrow palette set, but with an unique eyebrow formula dispensed in a cushion.
It also comes with an angled brush and a spoolie brush so you can really draw your brows the way you want them. The Eyebrow Cushion-cara is said to be resistant to water and sweat as well. It comes in two combinations: No. 1 Two-Tone Gray (Gray Brown/Khaki Brown) and No. 2 Two-Tone Brown (Gray Brown/Light Brown; pictured).
16. Australis Extender Lash & Brow
The Australis Extender Lash & Brow stands out amongst the others on our list because it’s not a standalone brow colouring product, but rather one that is meant to groom your brows (or extend your lashes) for a fuller, more structured look.
It is free from fibres, and instead uses natural clays in this transparent, gel-like formula to extend and construct your brow and lash length. It dries down quickly, and stays waterproof all day.
Australis Extender Lash & Brow retails for SGD 12.90 in selected Watsons stores and on Zalora.
17. 3CE Longwear Tattoo Eyebrow Marker
Have you ever seen an eyebrow product packaged like this? We haven’t! It may look intimidating, but the 3CE Longwear Tattoo Eyebrow Marker boasts a solid tip that is easy to control even for beginners in brow colouring. This eyebrow product is described as a long-lasting henna brow tattoo, so one application is meant to last you an entire week.
3CE recommends that you use it on clean, oil-free skin at night after cleansing. Outline your desired brow shape, then fill in your definition from arch to tail, then back to the front. If you make a mistake during application, don’t worry! Simply wipe away with a cotton swab or damp tissue, and you’re good as new. Rinse off any excess in the morning and you’re done with your brows for the rest of the week. It comes in two shades (from left to right): Ash Brown and Natural Brown.
3CE Longwear Tattoo Eyebrow Marker retails for SGD 20 at Sephora stores.
18. Silkygirl Natural Brow Pencil
Sometimes, there is a reason why people enjoy going back to a classic formula. Silkygirl Natural Brow Pencils are not pretentious in packaging or design, but just aims to provide a smooth application and a natural look. It’s also perfect for beginners.
The Natural Brow Pencils come in two shades (from left to right): 01 Soft Black and 02 Dark Brown.
Silkygirl Natural Brow Pencil retails for SGD 7.90 in selected Watsons and Guardian stores.
19. Catrice Eyebrow Set
Never worry about how your eyebrows look again. The Catrice Eyebrow Set has remained the favourite eyebrow product of many beauty junkies out there who testify how much value you’re getting for its price, with the quality and the amount of product in this set.
It is said to be waterproof, and resistant to sweat and sebum, so your eyebrows aren’t going anywhere no matter how long a day you are having. It comes with a mirror, a brush for application, and a tweezer for removing stray hairs. There are two colours of brow powders here, which you can alternate depending on your hair colour, or mix to find the best shade for yourself.
Catrice Eyebrow Set retails for SGD 7.50 at selected Guardian stores.
20. Clio Kill Brow Tattoo-Lasting Brow Pencil
There is evidently a momentum of long-lasting tattoo-like brow products in the market. The Clio Kill Brow Tattoo-Lasting Brow Pencil is a gel formula that is smudge-proof and is said to provide resilient, long-lasting wear.
It is packaged in a convenient barrel that has the gel pen tip on one end, and a spoolie brush on the other. It comes in two shades: 1 Natural Brown, and 2 Light Brown.
Clio Kill Brow Tattoo-Lasting Brow Pencil retails for SGD 23.90 at selected Watsons stores.
21. Revlon Brow Fantasy
Revlon Brow Fantasy isn’t a new product but it’s gained the hearts of many reviewers out there.
It isn’t like your typical double-ended brow product either. It features a pencil on one end, which helps to define and fill in with ease, and a mascara-like tinted gel to style, shade and set your colour in place. Revlon Brow Fantasy is available in three shades: Dark Brown (pictured), Dark Blonde and Brunette.
22. Maybelline Fashion Brow Duo
There are so many brow products out in the drugstores that it could be a dizzying experience trying to find the right one. The Maybelline Fashion Brow Duo Shaper might stand a good chance of being your holy grail, if this reviewer‘s experience is true for you as well.
It is designed with a 2mm pencil tip that helps to achieve the precise shape, and a silicone powder sponge that fills in your brows effortlessly with a natural finish. With a claimed wear time of 12 hours and a waterproof formula, the staying power of the product promises to be great. It comes in two shades: Grey, and Brown (pictured).
Maybelline Fashion Brow Duo Shaper retails for SGD 14.90 and is available at selected Watsons and Guardian stores.
23. L’Oreal Paris Brow Artist Genius Kit
Whether you want to go natural or bold with your brows, the Brow Artist Genius Kit from L’Oreal Paris has you covered.
The darker shade in the kit is a highly pigmented brow powder that you can fill in with the double-ended brush that also comes with the kit. The lighter shade is a wax that will retain your brow shape and colour all day. It also contains a mirror for easy touch-up throughout the day.
It comes in two shades: 01 Medium to Dark (Dark Brown) and 02 Light to Medium (Light Brown; pictured).