Samsung first debuted its new signature colour of the year called Phantom Violet back in January, and now, the tech powerhouse has joined forces with K-beauty giant Laneige for an unexpected collaboration featuring its wireless Galaxy Buds Pro earphones and Laneige’s NEO Cushion.

This partnership, which was announced via popular Korean beauty platform Powder Room, brings to life a special limited-edition set that consists of the tech accessory and cushion compact both dressed in Samsung’s gorgeous lilac purple shade.

Both products share a similar rounded square packaging which may get you doing a double-take and wondering if you’re holding a pair of wireless earbuds or a cushion foundation compact in your hand.

samsung x laneige group

At the moment, what we know from user posts on Powder Room is that the collaborative package is set for a wider release next Wednesday (12 May) via the official websites of Samsung and Amorepacific Korea (the parent company of Laneige) in limited quantities.

We checked in with our friends at Samsung Singapore to find out if this ultra-chic set is going to hit our shores, and have been told that it might be made available to us in this part of the world.

So, be sure to check back on this article or follow us on Facebook, Instagram, and Telegram for the latest update on this limited-edition duo!

Meantime you can purchase the regular version of Samsung Galaxy Buds Pro on its own for S$308 or get the Laneige NEO Cushion (S$62), which comes in two variants: Matte and Glow, from all Laneige stores, counters, and Sephora.

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