Bleached brows. Black and purple hues smoked over the lids. Impeccable contour cutting across sculpted cheekbones.
Since stepping back into the spotlight for Wednesday Season 2’s press tour and red carpet appearances, Jenna Ortega has fully committed to her gothic beauty evolution – and the transformation is nothing short of mesmerising.
It’s a deliberate aesthetic shift – bold, dramatic, and unapologetically moody. While some critics (predictably) frame the transformation as a cause for concern, the reality is that Ortega is simply serving a high-fashion homage to her character, and she’s never looked more in control.

From vampy, bold dark lips to grungy, smudged shadow, and contour palettes that do the most, her glow-up is both a vibe and a meticulously executed lookbook. Here’s a breakdown of the exact products powering Jenna Ortega’s goth-girl evolution.
Base Makeup
Dior Forever Hydra Nude Foundation

Achieving Jenna Ortega’s signature goth glam doesn’t start with heavy makeup – it starts with a flawless base that looks almost otherworldly. To create that porcelain, lit-from-within finish, her makeup artist reached for Dior’s Forever Hydra Nude Foundation.
This foundation offers buildable coverage with a lightweight, skin-like texture that enhances rather than hides. It strikes the perfect balance between matte and radiant, allowing the rest of her bold look – bleached brows, grungy shadow, and vampy lips – to take centre stage without competing with cakey skin.
Think of it as the quiet luxury of foundations. Understated, effective, and absolutely essential to Ortega’s transformation.
Dior Forever Hydra Nude Foundation is currently unavailable in Singapore.
Dior Forever Skin Perfect

Layered on top of the Dior Forever Hydra Nude Foundation, the Dior Forever Skin Perfect played a crucial role in elevating Ortega’s base – blurring imperfections, mattifying just enough, and locking in that porcelain-smooth finish that’s become key to her gothic transformation.
Its soft-focus effect helped balance the intensity of her dark eye looks and bold lips, giving the overall makeup a polished, editorial edge. It’s the kind of product that doesn’t scream for attention but makes the entire look feel sharper, more refined, and completely camera-ready.
Dior Forever Skin Perfect retails for S$101 and is available at all Dior boutiques and counters, as well as Sephora.
Dior Forever Skin Correct

To brighten and sculpt where needed, Ortega’s beauty team turned to Dior Forever Skin Correct – a full-coverage concealer that works overtime. Layered strategically under the eyes and along the high points of her face, it added a subtle lift and dimension without compromising the skin’s natural finish.
Its creamy texture blends seamlessly into the foundation beneath, helping to create that perfected, almost air-brushed effect that holds up under flash photography. In a look defined by dramatic contrasts like light skin and dark features, this concealer plays the silent but essential supporting role.
Dior Forever Skin Correct retails for S$101 and is available at all Dior boutiques and counters, as well as Sephora.
Dior Forever Skin Contour Stick

If looks could kill (and in Wednesday‘s world, they probably do), the sculpt on Jenna Ortega’s cheeks would be the murder weapon.
Dior’s Forever Skin Contour was the quiet assassin in her red carpet routine, delivering a cool-toned, shadowy definition that gave her face that freshly brooding, carved-from-marble finish.
Rather than relying on overly dramatic contrast, the creamy formula blends seamlessly into the skin, melting into her base to create lift and depth without harsh lines.
When paired with her bleached brows and berry-stained lips, it adds to the quiet intensity of her transformation, pulling the entire look into editorial territory.
Call it the Thing that pulled the whole look together.
Dior Forever Skin Contour Stick is currently unavailable in Singapore.
Eye Makeup
Dior Forever Glow Maximizer (#Pearly)

Even in the world of goth glam, a little light goes a long way – and Ortega’s makeup artist knows this well with Dior’s Forever Glow Maximizer in Pearly. Used on her eyelids and inner corners, this soft pearlescent highlight adds just the right amount of glow to brighten her smoky, shadowed eyes.
It’s a delicate shimmer that complements the dark hues without overpowering them – like a quiet nod from Wednesday herself, proving that even in the shadows, a subtle sparkle can be hauntingly beautiful.
Dior Forever Glow Maximizer in Pearly retails for S$79 and is available at all Dior boutiques and counters, as well as Sephora.
Dior Diorshow Maximizer 4D

For lashes as captivating as Wednesday’s stare, Ortega’s beauty team turns to the Diorshow Maximizer 4D – a lash primer and topcoat hybrid that delivers volume, length, and a glossy finish all in one. It’s the secret behind those fluttery, yet fierce lashes that frame her smouldering eyes with effortless drama.
Whether layered beneath mascara for an extra oomph or worn solo for a natural sheen, this multitasking marvel ensures Ortega’s gaze remains unforgettable – intense, sharp, and a little bit mysterious, just like the girl we all love to watch.
Dior Diorshow Maximizer 4D retails for S$68 and is available at all Dior boutiques and counters, as well as Sephora.
Dior Diorshow Overvolume (#Black)

Ortega’s lashes don’t just whisper – they scream goth glam, thanks to Dior’s Diorshow Overvolume Mascara in Black.
Layered over the Diorshow Maximizer 4D, this rich, velvety formula builds intense volume and depth, transforming her lashes into bold, fluttering masterpieces that command attention at every glance.
The duo works like a charm – Maximizer preps and conditions, while Overvolume delivers bold pigment and lift, creating eyes that captivate with every blink. It’s the perfect layering magic to echo Ortega’s own take on Wednesday‘s signature stare: bold, mysterious, and impossible to ignore.
Dior Diorshow Overvolume Mascara retails for S$68 and is available at all Dior boutiques and counters, as well as Sephora.
Dior Diorshow 5 Couleurs Eyeshadow Palette (#73 Pied de Poule)

For Ortega’s signature smokey lids, Dior’s 5 Couleurs Eyeshadow Palette in #73 Pied de Poule is the ultimate goth glam toolkit. With its rich mix of deep blacks, moody purples, and a whisper of shimmer, this eyeshadow palette crafts the perfect smoky eye that’s both sultry and sophisticated.
Each shade blends seamlessly, allowing for that effortless “just stepped out of a shadowy Victorian mansion” look. Whether packed on for bold drama or softened for subtle smudges, it’s clear this palette is the secret behind Ortega’s hauntingly hypnotic gaze.
Dior 5 Couleurs Eyeshadow Palette in #73 Pied de Poule retails for S$119 and is available at all Dior boutiques and counters, as well as Sephora.
Dior Diorshow 24H Stylo Waterproof Eyeliner (#Matte Grey)

Ortega’s goth-glam gaze doesn’t rely on harsh lines – it’s all about soft intensity, and Dior’s Diorshow 24H Stylo Waterproof Eyeliner in Matte Grey delivers exactly that. Smudges along the lash line, this cool-toned grey offers definition without the heaviness of black, giving her eyes that diffused, lived-in drama.
Waterproof, long-wearing, and effortlessly blendable, this eyeliner is the kind of liner that suggests sleepless nights and high fashion in equal measure. In true Wednesday style, it’s moody, modern, and just the right amount of mysterious.
Dior Diorshow 24H Stylo Waterproof Eyeliner retails for S$45 and is available at all Dior boutiques and counters, as well as Sephora.
Dior Rogue Dior Contour Lip Liner (#400)

Jenna Ortega’s signature vampy pout isn’t thanks to a classic lipstick – it’s crafted with Rouge Dior Contour in shade #400. This deep oxblood-red lip liner brings intense pigment and a velvety matte finish, strong enough to stand on its own.
Worn across the entire lip, it sculpts a bold, high-impact shape that perfectly complements her gothic evolution.
Dior Rogue Dior Contour Lip Liner in shade #400 is currently unavailable in Singapore.
Skin Prep
Dr. Barbara Sturm Everything Eye Patches

Before the smokey shadow ever touches her lids, Ortega’s glam starts with skin prep – and the Dr. Barbara Sturm Everything Eye Patches are a backstage essential. Infused with hyaluronic acid and antioxidant-rich ingredients, these cool gel patches de-puff, hydrate and smooth the under-eye area in minutes.
They’re the quiet MVP of her red carpet routine, creating a fresh, plump canvas that keeps her concealer crease-free and her gaze wide-awake – even when the look leans delightfully deadpan. Call it goth, but well-rested.
Dr. Barbara Sturm Everything Eye Patches retails for S$175.12 and is available on Revolve.
Dr. Barbara Sturm Hyaluronic Serum

A flawless base starts long before foundation, and for Ortega, that begins with the Dr. Barbara Sturm Hyaluronic Serum. Lightweight yet deeply hydrating, this cult-favourite formula sinks into the skin to deliver instant moisture and lasting plumpness.
It’s the kind of skin prep that doesn’t beg for attention but quietly sets the stage for everything that follows – allowing her makeup to glide on smoother, wear longer, and catch the light in all the right places.
Dr. Barbara Sturm Hyaluronic Serum retails for S$455.32 and is available on Revolve.
Dr. Barbara Sturm Hyaluronic Mist (Hydrating Face Mist)

To keep the skin fresh and luminous under pressure (and paparazzi flash), Ortega’s beauty team reaches for the Dr. Barbara Sturm Hyaluronic Mist. This ultra-fine spray delivers a surge of hydration mid-prep or mid-day, helping maintain that dewy, lit-from-within finish even under layers of glam.
It’s cooling, soothing, and packed with hyaluronic acid. One spritz and the skin looks instantly awake, balanced, and perfectly prepped to pull off full goth glam without ever looking dry or flat.
Dr. Barbara Sturm Hyaluronic Mist retails for S$135 and is available on Niche Beauty.
Dr. Barbara Sturm Face Cream

If there’s one product quietly holding Jenna’s entire goth-glam complexion together, it’s Dr. Barbara Sturm’s The Face Cream.
Rich without being heavy, this luxe moisturiser delivers deep hydration and skin-calming benefits – creating the ideal base for the velvety foundation and sculpted contour that define her look.
It softens, smooths, and subtly boosts radiance, so her skin looks alive even when the makeup leans intentionally moody.
Dr. Barbara Sturm Face Cream retails for S$336.24 and is available on Revolve.
Dr. Barbara Sturm Glow Drops

Underneath every gothic, smoky eye and sculpted cheekbone, there’s a whisper of radiance – and that comes courtesy of Dr. Barbara Sturm’s Glow Drops.
These lightweight, skin-illuminating drops are massaged in as the final step of Jenna’s skincare prep, adding just enough luminosity to make her complexion look lit from within. The result is a soft, almost spectral glow that balances her matte finishes and bold tones.
Dr. Barbara Sturm Glow Drops retails for S$224.16 and is available on Revolve.
Dr. Barbara Sturm Lip Balm

Before the bold liner and vampy pigment, Ortega’s lip routine begins with a layer of pure comfort: Dr. Barbara Sturm Lip Balm.
Rich in plant-based oils, shea butter, and antioxidants, this balm smooths and hydrates without leaving a greasy finish, making it the perfect prep step before applying full-coverage colour like Rouge Dior Contour #400.
It’s subtle, nourishing, and quietly essential, ensuring that her statement lip looks striking, not cracked. Because even the darkest pout needs a soft landing.
Dr. Barbara Sturm Lip Balm retails for S$72 and is available on Niche Beauty.
Laduora Lumeo

For a sculpted finish that starts beneath the surface, Ortega’s beauty team uses the Lumeo SkinLift 4D Current™ Red Light Therapy.
Used as part of her skin prep ritual, this at-home device blends microcurrent and red light therapy to lift, tone, and boost circulation – creating a firmer, more defined canvas before a single drop of makeup is applied.
It delivers that naturally snatched effect, with cheekbones that appear sharper and skin that looks subtly lifted. Gothic glam might lean dramatic, but here, it’s the quiet technology behind the scenes doing all the heavy lifting.
Laduora Lumeo retails for S$248 and is available on the Laduora website.
