Daily Vanity Logo

Korea is a wonderland of innovative skincare and trendy makeup. But did you know the world of Korean fragrance is also blooming with unique and captivating scents?

@discodigits

Replying to @Sabrina | DiscoDigits Underrated Korean perfumes. Loved these brands and the retail concepts #koreanperfume #kbeauty #tamburins #nicheperfume #perfumetok #gourmandperfume #perfume #fragrance #luxuryperfume

♬ original sound – Sabrina

Step aside from the mainstream brands and discover these hidden gems – niche Korean perfume brands crafting olfactory masterpieces that are anything but ordinary.

Niche Korean Perfume Brands to Try

1. BORNTOSTANDOUT

Seoul’s answer to the rule-breakers, BORNTOSTANDOUT (BTSO), is a rising star in the niche fragrance scene.

Founded by fragrance nerd and free spirit Jun Lim, the brand rebels against the standards of mainstream perfumery with stand-out visuals and unique packaging.

Try: Mad Honey for ₩250,000 (S$245) 

  • Top notes: Pink pepper, Rum
  • Middle notes: Honey, Damascena Rose
  • Base notes: Bourbon Vanilla, Tonka Bean, Patchouli, Benzoin Resinoid, Orcanox

Shop BORNTOSTANDOUT perfume products here.

Check out the full list of South Korean outlets and stockists here.

2. Tamburins

Everyone’s favourite Korean perfume brand made the list! This lifestyle brand, founded by the minds of Korean eyewear giant Gentle Monster, is known for its bold and playful aesthetic.

Their perfume line reflects the same spirit, offering unexpected fragrance combinations. It’s perfect for those who want a statement scent.

Try: Egg Perfume Wood Salt Beach for ₩45,800 (S$45) 

  • Notes: Rosewood, Sea Salt, Ambrette Seed

Check out the full list of South Korean outlets here.

3. Nonfiction

Founded by actress Yoo Yeon-seok and creative director Che Hee-yeong, Nonfiction creates ‘lifestyle fragrances’ that evoke emotions and memories.

Their minimalist packaging houses sophisticated scents you’ll want to reach for daily. Moreover, they offer a range of home products – ideal for those seeking a sense of calm and introspection.

Try: In The Shower for S$155

  • Notes: Patchouli, Tobacco, Bitter Orange, Campari, Guaiac

Shop Nonfiction perfume products here.

Check out the full list of South Korean outlets here.

4. Granhand

Granhand emphasises natural ingredients and handcrafted processes.

Their range features unique blends that are natural, refreshing, yet subtle at the same time.

Try: Marine Orchid for S$38.80

  • Top notes: Mandarin, Pear, Lemon
  • Middle notes: Rose, Lily of the Valley, Orchid
  • Base notes: Musk, Toffee, Patchouli

Shop Granhand perfume products here.

Check out the full list of South Korean outlets here.

5. Pesade

This emerging brand creates minimalist masterpieces in both scent and design.

Their current collection boasts only three fragrances that are truly unique and artistic as a fragrance experience. On top of that, Pesade also carries hand and body creams and candles for home decor.

Try: Mid Mountain for ₩20,298 (S$19.94)

  • Top notes: Lemon
  • Middle notes: Rose, Muget, Orchid
  • Base notes: Cedarwood, Amber, Musk, Patchouli

Shop Pesade perfume products here.

Check out the full list of South Korean outlets and stockists here.

So, ditch the department store perfume counters and delve into the world of Korean niche fragrances!