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If your beauty shelf has been looking a little sunnier lately, you’re not alone. “Butter yellow” is soaking up its time in the spotlight.

First spotted on fashion’s biggest names in 2024, “butter yellow” has evolved from a cheerful tone in high-end into a must-have shade in every beauty collection. Sprinkling joy into our routines, we’ve started to see the sunny shade and its related fruits in our skincare, makeup, and fragrance.

Curious? Here’s how you can dip your toes into the trend with the freshest launches.

In This Article
  1. Lips
  2. Makeup
  3. Fragrance

Lips

Glossier Balm Dotcom in Banana Pudding

This nostalgic favourite from the late 2010s is back with a pudding-flavoured twist. Glossier’s cult balm now comes in a soft yellow shade with an irresistibly yummy scent that’s part nourishment, part dessert.

Packed with Castor Seed Oil, Beeswax, Lanolin, and a blend of Antioxidants, this sweet and simple balm is an easy way to embrace the trend without overthinking it.

Glossier Balm Dotcom in Banana Pudding retails for S$25 and is available on Glossier.

Rhode Peptide Lip Treatment in Lemontini

Lemon lovers, rejoice. Hailey Bieber’s Limited Lemontini edition is a glimmery, zesty spin on Rhode’s bestselling balm. Expect the same peptide-packed hydration with a fresh martini citrus scent and subtle golden sparkle on the lips.

Bonus: the glossy yellow tube looks effortlessly chic on your vanity or in your bag.

Rhode Peptide Lip Treatment in Lemontini retails for US$20 (~S$25.64) and is available on Rhode.

Makeup

Kosas Cloud Set Brightening Powder in Buttery

Light as a feather and gently tinted in a soft yellow tone, the Kosas Cloud Set Brightening Powder in Buttery is the key to achieving subtly illuminated, naturally smooth skin.

This popular powder sets your makeup and counteracts dullness for medium-dark skin tones with its lightweight, talc-free formula. A dusting of this sunny shade under the eyes and around the mouth is guaranteed to give you an instant ‘lifted’ look.

Kosas Cloud Set Brightening Powder in Buttery retails for S$55 and is available on Sephora.

CHANEL Ombre Essentielle in 224 BLÉ D’OR ANTIQUE

A tribute to classic elegance, this single shadow from CHANEL offers a metallic gold hue that is both timeless and chic, elegant yet fun.

Its smooth, rich formula blends seamlessly and stuns whether worn alone or layered, whilst providing a refined sparkle that catches the light without being over-the-top.

CHANEL Ombre Essentielle in 224 BLÉ D’OR ANTIQUE retails for S$59 and is available on Chanel.

Dior Backstage Glow Face Palette in 003 Pure Gold

Dior’s backstage essential has received a golden makeover in this luxe quad.

Featuring four glitzy gold shades, from soft champagnes to rich and molten honey, the Pure Gold palette expertly snatches and highlights with professional-level accuracy. Perfect for enhancing any skin tone, it leaves a highly sought-after glow with buildable pigment and stunning luminosity.

Dior Backstage Glow Face Palette in 003 Pure Gold retails for S$80 and is available on Sephora.

Rare Beauty Positive Light Liquid Luminizer in Outshine


This liquid highlighter boasts a lively gold shine with a pearlescent pigment. Its lightweight formula seamlessly blends into the skin, providing a “wet”, dewy glow without glitter.

Whether applied on its own or blended with foundation, it adds a sun-kissed warmth that beautifully enhances the golden traits of this season’s beauty trend.

Rare Beauty Positive Light Liquid Luminizer in Outshine retails for S$44 and is available on Sephora.

Fragrance

Kayali Maui in a Bottle: Sweet Banana 37

butter yellow beauty kayali

Don’t let the banana scare you off; this is far from your average artificial scent! Kayali’s limited-edition fragrance Maui in a Bottle: Sweet Banana wraps creamy banana in tropical notes of vanilla, coconut, and musk.

Count on this fragrance to whisk you away to distant resort spas, sun-drenched holidays, and golden hour at the beach.

Kayali Maui in a Bottle: Sweet Banana 37 retails for S$172 and is available on Sephora.

Maison Margiela Replica Under the Lemon Tree

butter yellow beauty maison margiela

Fresh and zesty, this classic fragrance is seeing a quiet comeback thanks to the rise of citrus-centric fragrance in the summer. In contrast to its punchy, playful banana-yellow fragrance siblings, this transports you right into a Sicilian escape.

Think summer naps in the shade of a lemon tree – carefree, light, and gentle recharge. Its Lime, Coriander, Cedar, and Green Tea notes leave a clean trail with a lasting impression.

Maison Margiela Replica Under the Lemon Trees retails for S$220 (100ml) and is available on Sephora.

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