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In this technologically advanced day and age, there are just some beauty buys that have truly become household names. Take the Urban Decay Naked Palette, for one, or the Kat Von D Tattoo Liner. These beauty products have definitely lasted through the test of time, earning its spot in many of our hearts.

And while that is just fine and dandy, what about the lesser known products that are just as good, or even better than their famous counterparts? We decided to take a look at ten of these silent saviours and soon-to-be-breakout-stars:

1. Mane ‘n Tail Deep Moisturising Shampoo

Underrated Products Mane N Tail

Dry, frizzy locks is a common affliction amongst us Singaporeans, which is what makes this deep moisturising shampoo from Mane n’ Tail all the more appealing. With an exclusive micro-rich formula that naturally replenishes and locks in moisture, users have been loving how this shampoo keeps hair soft, bouncy, and healthy. Its affordable price point is just the icing on the cake.

The Mane ‘n Tail Deep Moisturizing Shampoo is available at all Guardian, Watsons, and Fairprice outlets. It may also be purchased online on Lazada. It retails for SGD15.90.

2. Supergoop! Unseen Sunscreen SPF40

Underrated Products Supergoop

A sunscreen that is weightless, colourless, scentless, and oil-free? Yup, you heard that right. This sunscreen from Supergoop! does precisely all that, even smoothening out the appearance of pores all while keeping your makeup in place. Add this nifty little product into your makeup routine, stat!

The Supergoop! Unseen Sunscreen SPF40 is available at all Sephora outlets and retails for SGD48.

3. Vaseline Lip Therapy

Underrated Products Vaseline

Lip balm, moisturizer, or even highlight — that’s right, swipe some over your cheekbones to make them pop — the humble Vaseline can do it all. Its versatile, easily available, and friendly on your wallet. What’s not to love?

The Vaseline Lip Therapy is available at all Guardian, Watsons, and Fairprice outlets. It retails for SGD3.25.

4. BeautyGarde Oil-Free Lash and Brow Shampoo

Underrated Products Beautygarde

Yup, you read that right: you can now shampoo your lashes and brows with this innovative little makeup remover! Its fitted with a anti-microbial charcoal brush head that promises to clean in between every lash without pulling or tearing, which makes it ideal for people with eyelash extensions or falsies. It’s also hypoallergenic, cruelty-free, and fragrance-free to boot.

The BeautyGarde Oil-Free Lash and Brow Shampoo is available on Qoo10. It can also be purchased off its site, and retails for SGD48.80.

5. Ouai Anti-Frizz Hair Sheets

Underrated Products Ouai

Humidity wrecking havoc on your hair? Try out the Anti-Frizz Hair Sheets by Ouai to combat that. Swipe it through your locks to get smooth, manageable tresses in seconds.

The Ouai Anti-Frizz Hair Sheets is available at all Sephora outlets and retails for SGD27 for 15 sheets.

6. Sally Hansen Kwik Off Moisturising Nail Polish Remover

Underrated Products Sally Hansen

Remove all traces of nail polish in just seconds with the Sally Hansen Kwik Off Moisturising Nail Polish Remover. Fitted with a advanced three-hole sponge design, simply dip your fingers into the pot and voila! Bare, clean nails, with the solution even containing essential nutrients slated to give you healthy looking nails and cuticles.

The Sally Hansen Kwik Off Moisturising Nail Polish Remover is available at all Watsons outlets and retails for SGD8.50.

7. Lemonhead Spacepaste Face Glitter

Underrated Products Lemonhead

Dazzle with Lemonhead’s Spacepaste Face Glitter, which, according to many users, is “glitter like they’ve never seen before.” It comes in paste form, as well as in a variety of mesmerising hues that are guaranteed to get heads turning. Think iridescent coppers, galactic purples, and even fluorescent pink! And if you’re worried about clean up, don’t be — the product rinses off easily with water.

The Lemonhead Spacepaste Face Glitter is available at all Sephora outlets and retails for SGD33.

8. Etude House Dr Mascara Fixer For Perfect Lash

Underrated Products Etude House

Enviably long and full lashes are within reach with just a swipe of Etude’s House Dr Mascara Fixer. Infused with black food extracts, this transparent gel offers perfectly curled and voluminous lashes. Curl your lashes, then put a generous coat or two over to see the results. Layer with mascara after for maximum effect!

The Etude House Dr Mascara Fixer For Perfect Lash is available on the Etude Official Store on Shopee Mall and retails for SGD12.90.

9. Saturday Skin Press Pause Moisturising Beauty Essence

Underrated Products Saturday Skin
Korean skincare brand Saturday Skin may be new to the scene, but it’s already gathering rave reviews from users worldwide. Its Press Pause Moisturising Beauty Essence is one of its best selling products, with the essence boasting moisturising and elasticity-retaining properties, all with a soothing, lightweight texture that allows for easy application. We’re sold.

The Saturday Skin Press Pause Moisturising Beauty Essence is available on Revolve outlets and retails for approx. S$63.10 (US$47).

10. Allies of Skin Fresh Slate Brightening Cleanser + Masque

Underrated Products Allies Of Skin

Serving as both a cleanser and mask, homegrown label Allies of Skin promises to deliver on luminous, even-toned skin that makes makeup application a breeze.

The Allies of Skin Fresh Slate Brightening Cleanser + Masque is available at all Sephora outlets. It can also be purchased off its site. It retails for SGD59.