Who doesn’t want to use the best of the best when it comes to makeup? But yet, a quick search online shows so many differing opinions on what’s good and what’s not – where do you even begin?
Allow us to help you. Daily Vanity surveyed over 2,000 Singaporean women – yes, these are the opinions of those closest to your demographic – presenting them with a comprehensive list of notable brands in various categories, such as Drugstore Makeup, Facial Salons and Aesthetics Clinics, and asking them to pick which brands they trust the most.
We looked at only the most trustworthy makeup brands that have made it to our ranking under Drugstore Makeup, Korean Makeup and Makeup in general, and compiled this list of ride-or-die recommendations that will cover you from primer to powder. You’re welcome.
Primer
Rimmel London Stay Matte Primer
If you search on YouTube to find holy grail primers for oily skin, you will hear this product being recommended over and over again by various YouTubers. The texture is a little stiffer than most primers, but hey, it does a great job of oil control at a relatively low price!
Rimmel London is one of our Top 10 Most Trusted Drugstore Makeup Brands – click the link to find out what other brands made it to our Top 10 Most Trusted ranking!
Rimmel London Stay Matter Primer retails for SGD 19.90 at Watsons.
Foundation
Estee Lauder Double Wear Foundation
An oldie but a goodie, the Estee Lauder Double Wear Foundation is one of those cult classic makeup items that you have to try out at least once if you want to call yourself a makeup junkie.
(P.S. If you find it a little too thick, look forward to the upcoming Estee Lauder Double Wear Nude Foundation, which is said to be much more lightweight but with just as much oil-controlling properties as the original!)
Estee Lauder is one of our Top 10 Most Trusted Makeup Brands – click the link to find out what other brands made it to our Top 10 Most Trusted ranking!
Estee Lauder Double Wear Foundation retails for SGD 68 at their boutiques and counters, as well as Sephora, and from SGD 49.88 to SGD 68 on Lazada.
Concealer
3CE Full Cover Concealer
The 3CE Full Cover Concealer has received favourable reviews on Makeupalley, Sephora and other independent beauty blogs. The texture is said to be lightweight, but provides good coverage, and has a brightening effect for the under-eye area.
3CE is one of our Top 10 Most Trusted Korean Makeup Brands – click the link to find out what other brands made it to our Top 10 Most Trusted ranking!
3CE Full Cover Concealer retails for SGD 27 on Sephora.
Setting powder
Innisfree No Sebum Mineral Powder
This one hardly requires any introduction at all. The Innisfree No Sebum Mineral Powder is a holy grail oil-controlling powder for Asian skin, especially for us here in hot and humid Singapore. If you haven’t already tried it, we don’t know what you’re waiting for.
Innisfree is one of our Top 10 Most Trusted Korean Makeup Brands – click the link to find out what other brands made it to our Top 10 Most Trusted ranking!
Innisfree No Sebum Mineral Powder retails for SGD 10 (5g) at all Innisfree outlets, and is also available on Qoo10, Lazada, Althea, and Hermo.
Blush
Bourjois Little Round Pot Blush
Did you know that this unassuming little round pot of blush actually has a longer history than you would have expected? They’re not only well-loved by users, but also extremely affordable considering the amount of product you get in the pot.
Bourjois is one of our Top 10 Most Trusted Drugstore Makeup Brands – click the link to find out what other brands made it to our Top 10 Most Trusted ranking!
Bourjois Little Round Pot Blush retails for SGD 20.90 at Watsons, and at various prices on Lazada, Hermo, and Zalora.
Brows
Kate Tokyo Designing Eyebrow N
This compact eyebrow palette looks unassuming but it has gained a lot of fans on online review websites like Makeupalley. Users have said that it gives a beautiful, natural pigment to the brow, and some have even used it as eyeshadows!
Kate Tokyo is one of our Top 10 Most Trusted Drugstore Makeup Brands – click the link to find out what other brands made it to our Top 10 Most Trusted ranking!
Kate Tokyo Designing Eyebrow N retails for SGD 20.50 at Watsons.
Eye Primer
Etude House Proof 10 Eye Primer
You may not have expected to see this one here, but can you help being curious about a product that has been given an amazing score of 4.7/5 on Makeupalley? Many have even said that this works better than the ultra-famous Urban Decay Primer Potion!
Etude House is one of our Top 10 Most Trusted Makeup Brands – click the link to find out what other brands made it to our Top 10 Most Trusted ranking!
Etude House Proof 10 Eye Primer retails for SGD 11.90 at Etude House, and at various prices on Lazada and Qoo10.
Eyeliner
Clio Waterproof Brush Liner
Clio’s best-selling eyeliners have made their splash in the Asian makeup scene, and one of our favourites is the Waterproof Brush Liner. Its long-lasting and quick-drying formula has earned it many favourable reviews on Makeupalley.
Clio is one of our Top 10 Most Trusted Korean Makeup Brands – click the link to find out what other brands made it to our Top 10 Most Trusted ranking!
Clio Waterproof Brush Liner retails for SGD 25.90 at Watsons stores, and at various prices on Lazada and Qoo10.
Eyeshadows
Tony Moly Perfect Eyes Multi Palette
Top: #1 Mood Maker, Bottom: #2 Cool and Chic
This hidden gem comes in two combinations: one with warm-toned, feminine colours (#1 Mood Maker) and another with icier, frosty colours (#2 Cool and Chic). The swatches showed great pigmentation, and the reviewer also said there was not a lot of fall-out!
Tony Moly is one of our Top 10 Most Trusted Korean Makeup Brands – click the link to find out what other brands made it to our Top 10 Most Trusted ranking!
Tony Moly Perfect Eyes Multi Palette retails from SGD 18.90 onwards on Qoo10.
Mascara
Majolica Majorca Lash Expander Edge Meister
If you’re confused by Majolica Majorca’s wide range of mascaras, this blog entry is an excellent comparison of the various types that the Japanese brand carries.
We love the Lash Expander Edge Meister not only because it is waterproof, but also because it lengthens and separates the lashes, exactly the type of eye look that most of us want!
Majolica Majorca is one of our Top 10 Most Trusted Drugstore Makeup Brands – click the link to find out what other brands made it to our Top 10 Most Trusted ranking!
Majolica Majorca Lash Expander Edge Meister retails for SGD 25.90 at selected Watsons stores.
Highlighter
Benefit High Beam Face Highlighter
This is another cult classic that just had to be mentioned. The Benefit High Beam Face Highlighter is even sometimes called “supermodel in a bottle” because it gives a gorgeous but subtle luminescent glow to any complexion.
Benefit is one of our Top 10 Most Trusted Makeup Brands – click the link to find out what other brands made it to our Top 10 Most Trusted ranking!
Benefit High Beam Face Highlighter retails for SGD 46 at its boutiques and counters, as well as on Sephora and Zalora.
Bronzer
M.A.C. Bronzing Powder
As a brand, M.A.C. requires no introduction. Their Bronzing Powder has received many positive reviews from users impressed by its buildability, its texture and its natural finish – and for a relatively affordable price!
M.A.C. is one of our Top 10 Most Trusted Makeup Brands – click the link to find out what other brands made it to our Top 10 Most Trusted ranking!
M.A.C. Bronzing Powder retails for SGD 25 at all M.A.C. outlets.
