Lamination is no longer just a reference to that shiny finish you need to go to a photocopy shop for to protect an important piece of document.

The concept has now made a comeback… in the form of brow lamination.

You would have probably seen advertisements on this when window-shopping in malls. Keep reading to find out what this brow-grooming technique is all about.

What is brow lamination?

what is brow lamination

Photo source: @fionafussi/Instagram

Brow lamination is an innovative technique that first originated in Russia before quickly making its way west to the US and UK in recent years – you may have seen pictures of full, slicked-up brows with a high-shine finish whenever you scroll your social media homepages.

Well, that’s brow lamination – and now, the treatment is slowly gaining traction here in Singapore too.

Brow lamination takes unruly or thinning brow hair and smoothes it out while also lifting the tiny hair strands in a more vertical direction. The end result you’ll get is a pair of super-smooth brows that look like you have brow gel on them.

With no needles or semi-permanent makeup involved, brow lamination is often touted as an easier – and pain-free – alternative to brow embroidery as it can give you the brows you’ve always wanted in less than an hour no matter what your brow concern is – gaps, thinning, overplucking, unruliness.

Looking for a raised arch? Brow lamination can do that. Extend your brow tail? It can do that too.

Want a fuller brow by lifting the brow hair? Consider it done. Or prefer a set of messy, fluffy arches? That can be arranged as well.

By hiding small gaps to give the illusion of major hair growth, brow lamination is a non-invasive, temporary, but impactful way to get yourself the brows you desire – in an affordable way.

What is the brow lamination process like?

Think of brow lamination as essentially a perm for your brow hairs, as it gives them a set, uniform shape for an extended period of time.

Instead of curls, a setting lotion is used to help brow hair stay brushed up and lifted upward for about six weeks.

With proper aftercare and maintenance following the session, you can expect to wake up every morning with bolder, fuller brows in the beautiful shape you desire for up to two months.

The actual process starts off by painting a lifting cream onto the brow, which creates a chemical process that breaks down bonds in each hair strand so that the brow technician can then “move” your brow hairs into a new shape.

Next, the brow hairs are brushed up into place and a neutraliser is applied to remould the bonds into their new shape.

From there, the brows may be tweezed, waxed, or tinted, depending on the end result you’re after.

Thereafter, a nourishing oil or cream may be added to the brows to replenish moisture after the chemical treatment process.

While you can expect your laminated brows to last up to two months, you have the option of prolonging the look with a clear brow wax.

​​Who is suitable for brow lamination?

who is suitable for brow lamination

Photo source: @soniachew/Instagram

Have bushy brows? You’re in luck. This treatment is suitable for those who have small gaps in their brows and want to achieve a fuller, thicker appearance for a short period of time.

If your brows are on the sparser side, you might not be suitable for brow lamination.

Those with naturally curly brows, ultra-sensitive skin, eczema, or psoriasis, as well as those who recently got permanent makeup done (there needs to be a healing period of at least six weeks), may also be unsuitable for brow lamination.

To err on the safe side, it’s always recommended to speak to your service provider for a consultation first prior to the treatment.

Does brow lamination hurt?

does brow lamination hurt

As it’s a non-invasive procedure, you’ll be happy to know that there’s no discomfort at all when you do laminate your brows.

What’s the cost of brow lamination?

cost of brow lamination

Currently, there are only a couple of service providers in Singapore that offers brow lamination and you can expect to shell out at least S$160 for a session.

In comparison, a brow embroidery service typically cost upwards of S$300.

Are there any downsides of brow lamination?

downsides of brow lamination

As amazing as brow lamination may sound, do take note that the eyelid skin itself is the thinnest, most delicate of the body. Therefore, it requires special care and attention from the skin-care products that we use.

Your eyelids are especially prone to irritation, so harsh chemicals from brow lamination procedures could cause eczema, which is characterised by red, dry, itchy, and inflamed skin.

If not done properly by a trained professional, you may even risk getting these caustic chemicals in contact with the eye itself, which could potentially cause irreversible damage.

Another potential downside is that brow lamination could harm your brow hairs. Just as overprocessing the hair on your scalp with chemicals and bleach can cause breakage, dryness, and even loss of hairs, the same holds true for your brow hair strands.

In the case of hair perms, a chemical called ammonium thioglycolate is used to break bonds in the hair, thereby changing the structure and texture of the hair which are unnecessarily damaging to the delicate hair strands.

With this in mind, conditioning and nourishing the brows afterwards with an oil and moisturising cream in the same way we do so with our hair after chemically treating it is essential.

Although the overall results give you a gorgeous yet low-maintenance look, just be sure not to sacrifice the health of your brows – and eyes.

The best advice? Do your research on the service providers you’re eyeing and proceed with caution.