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Last month, we welcomed eight new beauty stores and counters in Singapore – a lovely way to reward ourselves for making it out alive after months of staying home. Our city is rife with beauty meccas, but this October, we’re adding seven more stores and counters to our list.

From skincare and makeup to facials and fragrances, these stores and counters offer special retail experiences that can’t be replicated by e-commerce. Ready to get shopping? Grab your face masks and chuck your hand sanitisers in your purse. It’s time to pay these new beauty stores a visit.


New Beauty Stores Counters Oct Skinceuticals Layout 1

American skincare brand SkinCeuticals has unveiled a fresh new look at TANGS at Tang Plaza. At its renovated counter, you can explore a larger space, interactive and educational features, as well as an intimate seating area where you can get a personalised skin consultation with a beauty advisor using the SkinCeuticals SkinScope.

New Beauty Stores Counters Oct Skinceuticals Layout

Certain skin conditions may be noticeable in daylight, but only some are visible under UV light. The SkinScope LED is designed to assess your skin with two light modes: a simulated daylight mode for reviewing visible concerns, and a LED-UV light mode for identifying underlying skin damage. This complimentary service will help you select the right products for your skin type and concerns.

New Beauty Stores Counters Oct Skinceuticals Skin Spa

Besides a new counter, SkinCeuticals has also debuted its first facial cabin in Singapore – the SkinCeuticals Skin Spa. It combines luxurious, medical-grade aesthetic solutions with the brand’s advanced skincare formulas for more effective, longer-lasting results.

If you’ve noticed a duller complexion recently, try the Ultimate Antioxidant Brightening Facial (75 mins, S$248). It involves relaxing massage techniques and uses the brand’s highly concentrated Hydrating B5 Masque. To give you a more radiant, glowy complexion, a selection of SkinCeuticals’ bestselling antioxidant-rich serums will also be used.

You can purchase individual facial treatments and add-on services as part of a package. On top of that, all customers can enjoy a limited-time opening promotion! From now till 30 October 2020, you can take 50% off your first SkinCeuticals facial. Have a look at the full suite of facials available here.

Address: 310 Orchard Road, Level 1 TANGS at Tang Plaza, Shop 33 Tangs Beauty Hall, Singapore 238864
Opening hours: 11.30am – 8pm (Mon to Sun)
Contact: 6235 2892

YSL Beauté

New Beauty Stores Counters Oct Ysl Beaute Layout

YSL Beauté’s brand new store at Isetan Scotts opened its glamorous doors to us late last month, and it’s a physical embodiment of the YSL brand. All decked out in white, black, and gold, its minimalist design creates a space that’s akin to a modern boutique. There, you’ll get to try on the brand’s new additions and classic products.

New Beauty Stores Counters Oct Ysl Beaute Layout 1

Step inside to check out the lip bar, which has a cool modern lip feature. Sit down for a thorough skincare consultation featuring YSL Beauté’s new Pure Shots range. Protect your complexion during the day with the new Airthin UV Defender and try the Night Reboot Serum to restore your skin’s glow.

If you’re a fan of YSL makeup, check out the dedicated Lips, Eyes, and Face wall. You’ll find favourites such as the Le Cushion Encre de Peau and a couture selection of lipsticks. The store also houses a comprehensive collection of YSL fragrances including Yves Saint Laurent Libre, launched this year.

Address: 350 Orchard Road, Level 1 Isetan Scotts, Singapore 238868
Contact: 6235 6187

Armani Beauty

New Beauty Stores Counters Oct Armani Layout

There are a couple of Armani Beauty stores in Singapore, but the brand has just opened its biggest store to date at Isetan Scotts. An invitation to explore Giorgio Armani’s vision of beauty, the new store is filled with makeup inspired by fabric textures and the latest colour trends, as well as skincare that combines sensorial textures with natural ingredients.

The space is draped in the brand’s signature red shade and mimics the design of the Milan flagship store to make you feel like you’re in Italy. You can get a digital-aided consultation by one of Armani Beauty’s Face Designers to help you choose the right makeup and skincare products. With the new virtual try-on, you can also find your perfect shade with ease.

Address: 350 Orchard Road, Level 1 Isetan Scotts, Singapore 238868
Contact: 6235 6178

Gucci Beauty

New Beauty Stores Counters Oct Gucci Layout

Last month, Gucci Beauty revealed a new counter that’s nestled within TANGS Orchard. This October, the brand is launching yet another counter at BHG Bugis Beauty Hall. Decked out in Gucci’s signature vintage aesthetic, the latest counter has the brand’s full range of makeup and fragrances on display.

New Beauty Stores Counters Oct Gucci Makeup

Apart from the lipsticks and lip balms that started the brand, you’ll spot Gucci Beauty’s new launches, such as their face and eye makeup. Try the Poudre De Beauté Mat Naturel, a mattifying pressed face powder, Crayon Définition Sourcils, a defining brow pencil, and Mascara L’Obscur, a buildable mascara.

These three products complement their lip offerings perfectly, and they’ll make great additions to your everyday makeup routine.

Address: 200 Victoria Street, BHG Bugis Beauty Hall at Bugis Junction, Singapore 188021
Contact: 6223 2222

Givenchy Beauty

New Stores Counters Oct Givenchy Beauty

If you’ve been waiting to get your hands on Givenchy Beauty, you’ll be pleased to know that it has just unveiled its first standalone counter at Takashimaya. There, you can find Givenchy Beauty’s full range of makeup, fragrances, and even skincare.

New Stores Counters Oct Givenchy Beauty Skincare

Settle in for a one-to-one skincare evaluation at the consultation bar, where a beauty advisor will assess your needs and wants. Here, you’ll get to experience the age-defying black algae sap, a previous ingredient found in Givenchy’s Le Soin Noir skincare range. Try on a palette of Le Rouge shades and customise it with different Le Accessoires Couture caps.

New Stores Counters Oct Givenchy Beauty Gifting

Pick up a thoughtful gift for your loved one or treat yourself at Givenchy Beauty’s gifting booth, available exclusively at Takashimaya. You can personalise each gift with their engraving services too.

Address: 391 Orchard Road, Level 1 Takashimaya, Ngee Ann City, Singapore 238873

VIRVICI x Shopee

New Beauty Stores Counters Oct Virvici Shopee

VIRVICI has teamed up with Shopee to launch a physical store at Funan Mall. If you’re not familiar with VIRVICI, they offer a range of exclusive products from over 10 Korean beauty brands.

New Beauty Stores Counters Oct Virvici Shopee Products

You’ll find brands that are much hyped-about, such as Rom&nd and Papa Recipe, as well as various below-the-radar brands like Stimmung, Unleashia, Laka, Cell Fusion C, Kaja, Poetic Movement, Keep In Touch, Duft & Doft, Chica y Chico, and more.

This online-to-offline shopping concept lets you browse products in-store and online at Shopee, so you can scan the QR codes for each product to find out more about them through the Shopee app.

Address: 107 North Bridge Road, Funan Mall #02-K04/05, Singapore 179105


New Beauty Stores Counters Oct Guardian

Guardian has finally reopened its refurbished flagship store at Ngee Ann City. The new store will be shifting its focus to fitness, so you can expect to see more nutrition products and dietary supplements such as digestive enzymes from brands like Shinya Koso.

Guardian also boasts a wide selection of K-beauty brands, so you can pick up cult-favourite products from labels such as I’m From, Klairs, Medicube, Lilybyred, Aprilskin, and new skincare brand The Potions.

Address: 391 Orchard Road, #B2-15/23 Takashimaya S.C., Singapore 238872
Opening hours: 10am- 10pm (Mon to Sun)