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It’s true, we’re not exactly known for skincare and makeup like South Korea is, but there are Singapore beauty brands that are worth pining over and are on the same levels as (or even higher than) international brands.

Some may say it’s debatable, but we think we’re not immortalised with a “truly 100% local” badge till we’re chomping on local delights, wearing pieces from local fashion labels, and shopping from local beauty brands too.

We know it sounds like a whole ordeal, but we’ve got to start somewhere to show just how proud we are of the remarkable brands that are born and raised right here on The Little Red Dot.

Read on to #supportlocal and find out more about eight amazing local skincare brands, their story and journey to today, and the popular products or services they have.

And in the spirit of patriotism, why not grab one or a couple of items from these Singapore beauty brands and celebrate the progression of our ever-flourishing country this National Day?

Related read: 11 women-owned local beauty businesses to support this IWD and beyond

















Related read: 11 Singapore beauty brands that are making us extra proud this National Day